7 Benefits Of Email Marketing | Digital Marketing|

              

Email  marketing is a digital marketing strategy based on sending Email and developing relationship with prospect and customers. An effective Email marketing strategy to convert prospect into customer and turn first time buyer into  recurring customer one Advantages of Email marketing is that you can automatic entire process.  

Why Email marketing ?

• A study from Adobe estimate that millionaires spend about 6.4 Hour each day reading Email. 

• 91% of US adult like to receive promotional email from companies they do business with.

• Marketing week report that Email generates around $37 B. retail sales regularly.

find out the benefits that makes Email marketing a smart solution for communicating with your audience. finding new customer and growing your business.

1.Personalization :

Email allow marketers to reach out to customer with Customized, Persnolized,Relevent,Dynamic massage according to their interest.

2.Fast Communication :

Email provide faster communication that other tools,faster you get into the market more the sale.

3.Inexpensive :

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Email is an inexpensive way to promote  your company and its product or service to the message.

4.Boost sales :

Email marketing campaigns can feature products or services, encourage customers to purchase after abandoning their cart, or deliver special offers to your customers..

Your email marketing campaigns can easily incorporate messages to encourage a purchase to an audience that's more likely to buy from you because they've opted-in to your messages and updates.click here and boost sales.

Additionally, you can use email marketing to automate part of your sales process, which can help increase sales as well.

You can entice a customer to make another purchase in a few ways:

1. Feature items that are often purchased alongside the products the customer bought.
2. List similar items to the customer’s past purchases.

5.Increasing traffic :

Email traffic tells you how engaged your current leads and customers are.

It’s a great indication of which messaging is working in your email marketing.

If you are using diffrent marketing email and tracking them properly, you can see the performance of them in your Google Analytics account.

As you already know, there are two primary metrics to look at when it comes to email marketing: open rate and click-through rate (CTR).

Open rate indicates your subject line convinced your reader to open it; while CTR tells whether your copy/messaging itself is relevant and compelling for the reader to take action — click the link and do whatever you want them to do.

6.Establish Authority:

As a brand, your email marketing should showcase what you have achieved, and how well you know your industry. Offering valuable tips, sizeable information, and even content that your audience requires at the moment can help you establish authority, which in turn improves your brand's value.

7.Build Excitment :

Everyone likes to belong to a special group, especially email consumers who like exclusive perks.

Your customers aren’t all the same, and the one-size-fits-all approach doesn’t work. Use your email campaigns to drive home the message that your customers are unique and important to your business.

Whether you’re giving a section of customers a sneak peek into an upcoming product launch, or simply rewarding them for being loyal customers, they all love a sweet deal. Volkswagen offers email subscribers free movie tickets several times a year. Starbucks gives their gold members free drinks around the holidays.

As a small business, you might not be able to go around giving free stuff to your customers, but a little something extra can go a long way. Rewarding your customers is a nice gesture, and from your side, it’s a great way to accelerate your marketing goals. Everybody wins

Here is what you will find about Email marketing.

95% practical tips to grow your business through Email marketing.